Design Trends 2022: MAXI TYPE

In-your-face and unmissable, maxi type achieves maximum impact. This trend demands viewers’ attention with sharp contrast and words often spilling over multiple lines. The chunky text in Fivestone’s main title for History Channel’s Alaska Off-Road Warriors is bold-faced and brave. The branding message is mainly communicated through typography style; here, the typeface itself is vital…

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Design Trends 2022: OPTICAL ILLUSIONS

The surge of optical illusions in entertainment is derived from ’smart design’. Playing with perspective makes the viewer linger on the design, absorbing more detail than usual. Optical illusions also allow creatives greater freedom in how to convey messages and build brand. This futuristic trend can be edgy and suggest theories beyond reality. The style births…

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Design Trends 2022: THE 90’s

Originally fueled by music videos and fashion magazines, 90’s style nostalgia is back. The perfect blend of comfort and cool, these designs stand out with carefree creativity. Bold color blocks, neons, and offbeat bubble fonts ironically define a decade of nonchalance. Fivestone’s promo for Baywatch Remastered and Fremantle is the essence of 90’s spirit. The…

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Design Trends 2022: GOLD

Adding luxury to design, gold is worth its visual weight. Employed in various textures from shiny and silky to rough and raw, gold reflects light. It catches the eye and adds dimension to objects or type. Our main title for Lost Gold of the Aztecs is flush with the warmth of gold. The precious metallic…

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