Concentrated programming creates buzz!  Whether it’s a week dedicated to a specific genre, a beloved show, or a trending topic a special line up creates anticipation. The platform is an instant go-to destination. Highlighting popular themes showcases what your platform has to offer and can also draw in new fans interested in the featured content.

Additionally, theme weeks provide targeted ad opportunities, allowing brands to align their campaigns with the specific content or audience interests. This focused approach can lead to higher engagement rates with ads and better return on investment for advertisers.